iMetrikus Announces Formation of Medical Advisory Board

Leaders in American Medicine to Support Vision of Collaborative Health Technologies

Carlsbad, CA, June 14, 2000 -- - iMetrikus, Inc. a provider of collaborative health management applications, announced the formation of their Medical Advisory Board (MAB). Consisting of leaders in medicine and biomedical science from diverse institutions, disciplines and locations throughout the United States, the 19-member board will be chaired by Harvey R. Colten, MD, iMetrikus' Executive Vice President for Medical Science. The MAB has been assembled to provide iMetrikus with strategic advice on medical affairs relevant to content, format and propriety.

Additionally, each member of the MAB brings at least two values to the iMetrikus global community of patients, providers and the medical industry. First, each member will provide substantive advice in their area of expertise to increase the overall quality, relevance and effectiveness of iMetrikus products including MyHealthChannel and ThePhysicianChannel.

Additionally, the experience, knowledge and recognition of each member based on their accomplishments and positions, signals the commitment of iMetrikus to the highest standards of quality and excellence. This is reflected in the development of new products, the formation of strategic alliances and the extension of comprehensive health management tools to all constituents in health care, potential partners, affiliates and the public at large.

The iMetrikus Medical Advisory Board is comprised of the following members:

Nancy C. Andreasen, M.D., Ph.D.
Andrew H. Woods Chair of Psychiatry
Director, MHCRC
University of Iowa Hospitals and Clinics

Richard E. Behrman, M.D., J.D.
Vice President for Medical Affairs
Lucile Packard Foundation for Children's Health

Ernest Beutler, M.D.
Chairman Department of Molecular and Experimental Medicine
Scripps Research Institute

Jan L. Breslow, M.D.
Frederick Henry Leonhardt Professor and
Director, Laboratory of Biochemical Genetics and Metabolism
The Rockefeller University

Peter Carroll, M.D.
Professor and Chair, Department of Urology
University of California - San Francisco

Ezra C. Davidson, Jr., M.D.
Associate Dean, Primary Care
Professor and Past Chairman
Department of Obstetrics and Gynecology
Charles R. Drew University of Medicine and Science

Haile T. Debas, M.D.
Dean, School of Medicine
Vice Chancellor, Medical Affairs
University of California, San Francisco
Vice Chairman,
iMetrikus Medical Advisory Board

Jonathan E. Fielding, M.D., M.P.H.
Professor of Health Services & Pediatrics
Co-Director, UCLA Center for Healthier Children, Families & Communities
University of California, Los Angeles School of Public Health

Gerald D. Fischbach, M.D.
President, Health and Biomedical Sciences
Dean, Faculty of Medicine
Dean, Faculty of Health Sciences
Columbia University

C. Ronald Kahn, M.D.
President & Chief Executive Officer
Joslin Diabetes Center

Joseph B. Martin, M.D., Ph.D.
Dean, Harvard Medical School

Arthur H. Rubenstein, M.D.
Dean and Executive Vice President
Mount Sinai School of Medicine

Joe Leigh Simpson, M.D.
Ernst W. Bertner Chairman and Professor
Department of Obstetrics and Gynecology
Baylor College of Medicine

Judith L. Swain, M.D.
Chair, Department of Medicine
Arthur L. Bloomfield Professor of Medicine
Stanford University School of Medicine

Ralph R. Weichselbaum, M.D.
Harold H. Hines, Jr., Professor and Chairman
Department of Radiation and Cellular Oncology
The University of Chicago

Samuel A. Wells, Jr., M.D.
Director, Center for Clinical Trials & Evidence-Based Medicine
American College of Surgeons

Steven M. Wolinsky, M.D.
Professor of Medicine
Northwestern University Medical School

Vernon R. Young, Ph.D., D.Sc.
Professor of Nutritional Biochemistry
Massachusetts Institute of Technology
School of Science

"iMetrikus has elected to pursue a challenging course in seeking to leverage the Internet to improve patient outcomes and we are pleased to have our approach endorsed by the best minds in American medicine," said Peter A. Thompson, MD, iMetrikus President and CEO. "Our Medical Advisory Board has been formed to shape and lead the consumer revolution in health care while providing perspective from the physician point of view. They will help drive the highest levels of confidence for both patients and providers in terms of privacy and security, relevancy and integrity of information, and collaborative care."

This Board will recommend specific health and disease categories that meet National Health Policy objectives. They will assess the accuracy, timeliness and accessibility of various content areas designed for the public. The MAB will assist in the long term planning for utilization of data for refinement of clinical goals and in the design of research initiatives. Finally, the format and effectiveness of iMetrikus products and the ethical framework of company activities will be considered by the MAB as part of their advisory role.

iMetrikus has built a business-to-business service category for the health care industry with a suite of collaborative health management applications and services comprised of interactive care management, customer relationship management and e-commerce. iMetrikus focuses on enabling patients and their caregivers to improve health outcomes by providing tools that track, motivate and support personal health goals and adherence to treatment regimens.

About iMetrikus

A privately held company, iMetrikus was named for the principles its represents. iMetrikus links the individual (i) through metrics (metrik) - that is, systematic measurement of diagnostics, therapeutic intervention and outcomes management - with the healthcare community (us). iMetrikus develops applications that provide secure, Web-based real-time connections between patients, healthcare professionals and various sectors of the healthcare industry. iMetrikus (www.imetrikus.com) solutions enable healthcare clients to focus on improving disease outcomes, monitoring of chronic diseases, and health promotion through broad access to advanced, secure, interactive Internet applications.