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HOME DIAGNOSTICS AND iMETRIKUS ENTER CO-MARKETING PARTNERSHIP TO OFFER DIABETES MONITORING SOLUTION FOR PEOPLE WITH TYPE 1 AND TYPE 2 DIABETES
SAN DIEGO, CA, June 10, 2005 - Home Diagnostics, Inc., a leading manufacturer of diabetes self-testing equipment, and iMetrikus®, Inc., a pioneer in healthcare technology, announced today a partnership designed to provide users of the TrueTrack Smart System ™ and Prestige IQ® blood glucose monitors with the ability to monitor their diabetes on-line by using MediCompass®, an award-winning health monitoring software.
As part of the agreement, Home Diagnostics, Inc., manufacturer of the TrueTrack Smart System and Prestige IQ, will promote iMetrikus' MediCompass health monitoring system to its customers.
iMetrikus is the developer of the preferred MediCompass Web-based software that enables patients to upload their blood glucose test results and other key health data.
“We are delighted to be teaming with iMetrikus to offer our customers a way to enhance their ability to manage diabetes”, said Teri Sasse, RN, MS, and Director of Professional Marketing for Home Diagnostics, Inc. “By providing patients with a tool that allows them to analyze blood glucose results and identify patterns, patients are empowered to make informed treatment decisions and take a more active role in monitoring their condition,” added Sasse.
The MediCompass diabetes monitoring system was awarded top honors in a survey conducted by The Department of Family Medicine at the University of Iowa. In results published in “The Diabetes Educator,” the official journal of the AADE, MediCompass earned the highest ranking among Web-based programs for providing the most effective, comprehensive and easy-to-use diabetes monitoring system.
The MediCompass program allows users to upload glucose readings directly from their TrueTrack Smart System blood glucose monitor into a personalized action plan. Individuals can record and edit medications, nutrition plans, physical activities and other health related information and make the changes necessary to improve control of their diabetes.
“Home Diagnostics, Inc. recognizes the importance of regular blood glucose testing for all persons with diabetes and we are pleased to be working with them to provide an integrated, affordable and leading-edge solution for all persons committed to gaining greater control over their condition,” said Matt Sanders , CEO, iMetrikus.
Home Diagnostics, Inc. will promote the software via an insert accompanying all newly purchased TrueTrack Smart System and Prestige IQ blood glucose monitors. People, who wish to begin uploading their blood glucose readings directly on to the MediCompass program, can do so using a Smart Data cable that plugs into a desktop or laptop computer with an Internet connection. Home Diagnostics, Inc. is offering the cables free of charge – plus a small $6.95 shipping and handling fee. For complete information about how to equip the True Track Smart System with the web-based, MediCompass software, please call the following toll free number: 1-866-476-3837 or visit www.homediagnostics.com. The MediCompass system can be accessed via the Yahoo! Health Diabetes Center; interested users can take a tour of MediCompass and sign up for the low-cost service at the following web address: http://health.yahoo.com/health/centers/diabetes/medicompass/
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Yahoo! and the Yahoo! logo are trademarks and/or registered trademarks of Yahoo! Inc.
About iMetrikus
iMetrikus is a pioneering health care technology company whose flagship product MediCompass, provides a modern, interactive connection between those who are chronically ill and the health professionals who care for them. Specializing in web-based health and remote monitoring systems, iMetrikus serves those managing asthma, diabetes, pulmonary disease, hypertension, cardiovascular disease, congestive heart failure and HIV/AIDS. The MediCompass health monitoring system employs the highest standards for health care-related Web sites as accredited by URAC1 (Utilization Review Accreditation Commission) and for privacy and security as accredited by HON1 (Health on the Net Foundation). iMetrikus is based in Carlsbad , California .
1. For more information on URAC go to www.urac.org ;
more information on HON can be found at www.hon.ch
About Home Diagnostics, Inc.
Home Diagnostics, Inc. of Ft. Lauderdale, FL. is a diagnostics company dedicated to developing self-testing equipment to improve diabetes management at the best value to consumers while taking costs out of the healthcare system. For more information on the TrueTrack Smart System™, call Home Diagnostics, Inc. at 1-800-342-7226 or visit www.homediagnostics.com .
Press Contacts
iMetrikus Inc. Manager of Marketing Communications
650.396.1200
press@imetrikus.com
Home Diagnostics, Inc. Adam Sohn
(800) 342-7226
asohn@hdidiabetes.com
For more information
about iMetrikus, visit the company's home page at www.imetrikus.com or call 800.233.4323.
iMetrikus, MyHealthChannel, Therametrics, SAIA, and MediCompass are registered
trademarks of iMetrikus, Inc. All other company and product names used
herein may be trademarks or registered trademarks of their respective
companies.
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