iMetrikus Builds First XML-Based Platform for Interactive Health Management

Microsoft Provides Integrated E-Business Technologies
Enabling iMetrikus' Internet Port

Carlsbad, CA, and Redmond, WA, April 10, 2000 -- iMetrikus today announced that it has delivered the first XML-based, interactive health port for collaborative health management. Building on Microsoft's eBusiness suite and server to desktop XML capability, iMetrikus brings a completely new health care platform and user experience to patients, physicians and their caregivers. iMetrikus deploys its secure, interactive health properties using the Windows DNA platform including Microsoft Windows 2000, the Visual Studio programming suite, SQL Server 7.0 and Internet Explorer 5.x, all of which support XML.

iMetrikus focuses on enabling patients and their caregivers to improve health outcomes by providing tools that track, motivate and support personal health goals and adherence to treatment regimens. Launched in February 2000, MyHealthChannel.com and ThePhysicianChannel.com provide individuals and their care team a personalized database that links to knowledge-based interactive resources to help the team work collaboratively around informative health-specific care metrics. iMetrikus can be seen at HIMSS 2000 in Microsoft booth # 514 at the Dallas Convention Center, April 10-13, 2000.

"It was clear that iMetrikus needed to bring its solution to market quickly with the peace of mind of a robust, scalable solution that would stand up to the daily volume of data intensive traffic." said Steve Bauman, general manager of the eBusiness Solutions Group at Microsoft Corp. "We are pleased that iMetrikus chose our technologies to build and support this innovative port. Not only do they offer cutting edge deployment of XML at the user desktop, but the company is also delivering truly personalized, customized health information over the Web. By leveraging the breadth and integration of our eBusiness technologies, they have built a real-time, valuable knowledge base of best practices that customers can greatly benefit from."

"Our vision is to bring to the medical community an advanced, mission critical e-Health platform and line-of-business applications that re-engineer how healthcare is delivered and managed between patients, physicians and the entire health care team," said Joseph A. Condurso, iMetrikus' Chief Operating Officer. "The Microsoft technology has enabled iMetrikus to establish an architecture that will extend our collaborative care management from the desktop through wireless appliances, integrating with the emerging class of diagnostic and bio-instrumentation devices, thereby creating an individual Therametric profile for improved health management and outcomes."

The Internet Port

iMetrikus created an Internet Port to provide a destination where an interactive, collaborative dialogue can occur amongst the patient, physician and the healthcare community-at-large. The application is designed as a goal-directed worksite, promoting the individuals involvement in their care. By providing an interactive, secure vehicle for the individual to manage their own health, iMetrikus differentiates itself from the multitude of health-related Internet portals, and e-health purveyors. iMetrikus fosters a collaborative, consumer driven approach to personal health management.

iMetrikus Ports coordinate the user's goal-directed work and access to highly targeted services, information and resources to support that work. Second, the sites perform brokerage functions for individuals and communities by filtering information, evaluating the community's latest experiences for new patterns, matching patterns to resources and information, and so on. These brokering activities are constrained by anonymity, which protects the privacy of individual constituents.

Therametrics™

Therametrics comprises integrated measurements from diagnostics, therapeutic intervention, outcomes and adherence patterns. This aggregate data source yields actionable information from which the collaborative partnerships can deliver on the promise of improving health outcomes.

Security and Privacy

Security, credibility and individuality form the essential foundation for the next generation of relevant and essential Web sites for managing personal health. As users become increasingly concerned about their individual health information, interactive health sites need to provide not only peace of mind, but also a level of interactivity and intelligence that delivers information unique to the individual and their conditions with absolute confidence of privacy and security. iMetrikus Ports utilize 10 layers of security with stringent precautionary measures from the moment a person registers on the site. Through its proprietary Secure Anonymous Information Architecture™ (SAIA™) and Secure Socket Layer (SSL) technology, MyHealthChannel users are assured of privacy and anonymity.

About iMetrikus

A privately held company, iMetrikus was named for the principles its represents. iMetrikus links the individual (i) through metrics (metrik) -- that is, systematic measurement of diagnostics, therapeutic intervention and outcomes management -- with the healthcare community (us).

iMetrikus develops programs and services for health systems, specialty provider organizations, disease & case management firms, health plans, pharmaceutical and medical products manufacturers and employers seeking to offer a branded value-added service for patients to support informed self-care and collaboration with their healthcare providers. iMetrikus focuses on improving outcomes associated with disease prevention, health promotion and monitoring of chronic diseases through broad access to advanced, secure interactive Internet applications for patients (myhealthchannel.com) and providers (thephysicianchannel.com).

Press Contacts

iMetrikus
(760) 804-8800
press@imetrikus.com

Wendy O'Dea, Fischer & Partners
(310) 577-7870
wodea@fisherhealth.com

Jamie Cohen, Brodeur Worldwide
(602) 954-0044
jcohen@brodeur.com

For more information about iMetrikus, visit the company's home page at www.imetrikus.com or call 760-804-8800.

iMetrikus, MyHealthChannel, ThePhysicianChannel, MediCompass and Therametrics are trademarks of iMetrikus, Inc. All other company and product names used herein may be trademarks or registered trademarks of their respective companies.

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